IMAGINARY UNIT

Art direction, design & development for a number of presentations for the Pharmaceutical giant Allergen, while working for the Princeton based Pharma agency Rosetta.

Vistabel®

For this sales presentation I created, the visual direction based on the brand guidelines, and than constructed a number of infographics and comparison tools, that demonstrated the effects of the product on the patient.

This series of presentation was first a set of powerpoint slides and in this version transformed into an interactive iPad app that a sales person could use to support in person presentations while talking with partners or in meetings with clients.

Latisse™

Latisse is another Allergan brand, for which I developed a sales presentation following the same process as I used for Vistabel.
This was an interesting challange as the individual brands had their own identity, but also were required to be identifiable as being from the same family, you can see some of this in the treatment of the main navigation for each of the products presentations.

This series of presentation was originally developed as powerpoint slides and in this version transformed into an interactive iPad app that a sales person could use to support in person presentations and meetings with clients.

BRST™

BRST is another Allergan brand, for which I developed a sales presentation following the same process as I used for Vistabel.
This brand was part of a totally different product family than Latisse and Vistabel but still needed to have a consistent connection to the rest of the Allergan product family.

This was also a new product to the market so the presentation was also establishing this new brand to the sales channel.

This series of presentation was originally developed as powerpoint slides and in this version transformed into an interactive iPad app that a sales person could use to support in person presentations and meetings with clients.